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No, that's not Jessica Rabbit; it’s Kim Kardashian rocking a sleek new red hair look!
With Halloween just around the corner, you might think Kardashian’s latest hair switch is for a costume, but it’s actually for the launch of SKKN by Kim’s newest addition.
On Friday, October 26, the beauty mogul revealed her fresh red locks and her new Silk Matte Lip Color Lipsticks on Instagram. The lipstick lineup features soft beiges, browns, and pinks with a buttery texture that smooths and blurs lips. In the campaign photos, Kardashian is seen wearing a nude shade with glowing makeup and her new long, fiery hair.
The red hair is like a blend of Cher and Jessica Rabbit vibes. Styled with a middle part, it nods to her past Halloween costume inspired by the iconic singer. The color isn’t a full red it’s a muted, apple cider twist on the cherry cola trend that’s perfect for fall. While the hair change might seem spontaneous, it aligns with the launch: the sleek, subtle color feels like a natural match for the new lipstick’s blurring, muted hues.
Kardashian’s campaign look focuses on the hair and lipstick, keeping everything else low-key. She wears pearly champagne eyeshadow with wispy lashes, pairing perfectly with her retro hairstyle. A warm bronzer and faux freckles dust her cheeks, and she completes the look with a soft pink lipstick (Nude 03) and brown lip liner.
Overall, the campaign is so Kim: subtle nods, bold hair, and effortlessly cool glam. Could it be a hint toward her Halloween look? Either way, SKKN by Kim fans and nude lipstick lovers can grab the new collection starting October 29.
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